Packaging, in partnership with the architecture company Gobel, developed the new visual programming of CBF headquarters at Granja Comary. For the ambiance of common areas and bedrooms, the idea was to convey comfort and use the concept of star players, depicting the story of the boy who dreamed of
being a football player and is now a star of the Brazilian National Team. Field signs were inspired on the football ball, while the rooms were focused on the players themselves. Door numbers, for example, resembled the numbers of sports jerseys.